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DESPITE having been frequently exposed as a fraudster, televangelist Peter Popoff still manages to screw money out of people who can least afford it by offering them a miraculous product he claims will cancel debt … and can even cure cancer.
His “Miracle Spring Water” commercials pop up on a variety of faith-based channels, and did so twice on The Word Network, which has now been ordered to pay a financial penalty of £150,000 for breaching UK broadcasting rules.
Broadcasting watchdog Ofcom said in a statement yesterday (Tuesday):
Two episodes of Peter Popoff Ministries, a religious programme presented by Peter Popoff, contained potentially harmful claims that by contacting the presenter’s ministry, or by ordering its ‘Miracle Spring Water’, viewers could improve serious health conditions or financial situations. Ofcom was particularly concerned that the programmes included repeated statements and testimonials about the efficacy of the water, claiming or strongly implying the water cured serious illnesses, including cancer.
Ofcom added:
While having regard to the broadcaster’s and audience’s rights to freedom of expression and religion, we considered the claims that contacting the ministry, or using its ‘Miracle Spring Water’, were effective ways to improve serious medical illnesses or financial difficulties, went beyond proclamations of faith and religious teachings and practice. We considered these claims improperly exploited the susceptibilities of viewers and had the potential to cause harm without the Licensee providing adequate protection (e.g. by not including information on the importance of seeking advice from qualified professionals).
German-born Popoff is said to be worth $10 million.
This report says Popoff declared bankruptcy in 1987 with nearly 800 creditors having claims against him. Before going bankrupt he was said to have been taking in nearly $4 million a year. Popoff reappeared in 1998 and marketed himself to African American audiences.
In 2005 his ministry received more than $23 million and Peter took home nearly $1 million. In 2006 he changed Peter Popoff Ministries from a for-profit business to a religious organization becoming tax exempt. The Steve Martin movie Leap of Faith was based on Popoff. In 2007 he bought a home in Bradbury, California for $4.5 million and he has also owned a Mercedes-Benz and a Porsche.
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